Today the largest fair in the world for all categories of sweets and snacks, ISM, opens its doors in the German city of Cologne, which is held until <a title="ISM 2023 is postponed to April" href="https://www.sweetpress.com/noticias/la-feria-ism-2023-se-aplaza-excepcionalmente-al-mes-de-abril" target="_blank" rel="noopener">April 25</a> . Some ";exceptional"; dates and that will only affect this year, as we have been reporting from Dulces Noticias , based on the statements of the organization, which confirms that this appointment will return in subsequent editions to take place at the end of January, as it has been done since its first call, in 1971. This unique postponement also influences the duration of the call, which on this occasion is reduced from four to three days , ";following the wishes of the sector";, they explain from Koelnmesse . <img style="margin: 10px; float: right;" src="https://api.sweetpress.com/image/ISM-Confiteria-2019.jpg" alt="ISM" width="350" height="184" /> This year, the Cologne fairgrounds bring together more than 1,100 companies of all sizes, from approximately 70 countries, seeking to establish contacts, discover trends and exchange ideas with the more than 35,000 visitors from more than a hundred nations. What is the room waiting for? An event that covers the segments of chocolate and cocoa derivatives, sugar confectionery, cookies, pastry and frozen dough, appetizers and snacks or ice cream. For its part, ProSweets Cologne, the fair that is held in parallel for the suppliers for the sweets and snacks industry, after examining the possibilities of implementation in April, also announced its change of dates to continue with this synergy so favorable for the manufacturers and suppliers of the sector in order to promote the exchange of opinions to find new solutions that cover the entire value chain, from raw materials to finished products, including technology and packaging.<h2> The high Spanish presence at the fair</h2> This 2023, more than 30 collective stands are participating, among which are, in addition to Spain, Austria, Belgium, the Czech Republic, Denmark, USA, Spain, France, Greece, Great Britain, Hong Kong, Ireland, Italy, the Netherlands, Poland, Portugal, Sweden, Switzerland, Turkey and Ukraine. Groups from the People&#39;s Republic of China, Latvia, Lithuania and Taiwan, who did not take part in 2022, also join again. By country, Belgium, with 132, and Italy, with 104, followed by Spain, which traditionally occupies the third position in number of exhibitors , are on the exhibition podium, followed by the Netherlands, France, the United Kingdom, Turkey, China , Poland and Greece that complete the ranking of the top ten. Once again, Spain is among the most important countries for the fair. Close to a hundred Spanish companies or companies that market their products in our country exhibit their references at the <a title="ISM" href="https://www.ism-cologne.com/trade-fair/ism/" target="_blank" rel="noopener">ISM</a> fairgrounds with an offer widely represented by manufacturers of all categories of sweets and snacks . In the sugar confectionery segment we find the largest volume of companies with strong internationalization such as Vidal Golosinas, Damel Group, Trolli Ibérica or Fiesta Colombina, both within the stand of their parent company, in the international area, as well as Fini Golosinas or Jake. In the Pavilion coordinated by ICEX, companies such as El Caserío, Configirona, Dulceplus Golosinas, Burmar Sweets, King Regal, Marshmallows International, Confeti Cakes or Sugar&#39;s Magic, among others. From the biscuit and industrial pastry sectors, firms such as Adam Foods, Florbú, Tirma (which also has candies and chocolates in its catalogue), Galletas Gullón, Magdalenas Lázaro, Mia Foods or Dulca and others in the international area such as Arluy within the Biscuits International stand or the Spanish subsidiary of Poppies International –Poppies Iberia–, There are also manufacturers of snacks and nuts such as Grefusa, Tostaderos Sol de Alba , Agroserc, Papas Argente, Salysol, Potato Chips Torres, Velarte Products or Sarasa Olives. In the category of chocolate and cocoa derivatives, international buyers can discover the offer of companies such as Grupo Lacasa, Chocolates Valor, Idilia Foods, Chocolates Simón Coll, Natra, Chocolates Torras, Europraliné (Trapa), Eurochoc or Borrás (Chocolates Maruja). . For its part, the sector of licensed products and toys with sweets, has the representation of Dolci Preziosi, BIP Candy &amp; Toys Spain within the Dutch group to which it belongs, or The Candy &amp; Toy Factory , among others. Likewise, the Christmas products industry has the presence of Delaviuda, Confectionary Holding or San Andrés, among other national companies such as Comercial Masoliver, a distributor in Spain of quality food and beverages from companies, some present with their own stand at the fair, such as Villars Maître or Kambly. <figure class="image align-right"><img style="margin: 10px; float: right;" src="https://api.sweetpress.com/image/1682273107005-CECONSA-VISITA-ISM-2023.jpg" alt="ceconsa" width="200" height="157" /><canvas class="lt-highlighter__canvas" style="display: none; top: 1px !important; left: 102px !important;" width="181" height="16"></canvas><figcaption spellcheck="false" data-lt-tmp-id="lt-825535" data-gramm="false"> ceconsa</figcaption></figure><h2> Exceptional meeting point</h2> ISM provides an excellent opportunity for distributors and marketers to contact the latest innovations developed by manufacturers. For this reason, in addition to the companies that have their own stand, other companies in the sector, among which are regulars in all editions of the show, have come to this meeting point distribution firms of the Impulse Channel, such as Ceconsa , whose manager, Israel Ríos, appears in the photograph together with two representatives of its associated companies, Eva Gómez, from Severina Benzanilla , and Maite García, from Frutos Secos Gutierrez . <figure class="image align-left"><img style="margin: 10px; float: left;" src="https://api.sweetpress.com/image/1682273090219-EL-CASERIO-VISITA-ISM-2023.jpg" alt="El Caserio and D&amp;G from Tienda L.B." width="200" height="211" /><canvas class="lt-highlighter__canvas" style="display: none; top: 1px !important; left: 38px !important;" width="89" height="16"></canvas><figcaption spellcheck="false" data-lt-tmp-id="lt-306907" data-gramm="false"> El Caserio and D&amp;G from Tienda LB</figcaption></figure> Another of the channel&#39;s distributors, a member of this same chain, with whom Dulces Noticias has been able to speak in this edition is Germán Toyos, from D&amp;G of Tiendas LB (who appears in the photograph on the right), together with Joseba Ibarrola, from El Caserío -exhibiting company at the fair-. Representatives of marketing companies such as Inter Dulces or Agruconf , leading importing firms in Spain within the sweet market, have also attended as visitors. The Inter Dulces catalog has a significant number of references from internationally renowned companies present at ISM such as Bulgari, Lutti, Laica or Walcor. <figure class="image align-right"><img style="margin: 10px;" src="https://api.sweetpress.com/image/1682273064338-AGRUCONF-VISITA-ISM-2023.jpg" alt="agruconf" width="200" height="224" /><canvas class="lt-highlighter__canvas" style="display: none; top: 1px !important; left: 89px !important;" width="109" height="16"></canvas><figcaption spellcheck="false" data-lt-tmp-id="lt-464351" data-gramm="false"> agruconf</figcaption></figure> Agruconf (whose head of Sales, Alberto Díez , appears in the image) develops this same distribution model with the representation of European companies that are also regulars at the fair such as Napoleon, Messori, Alprose, Cloetta or Alex Sweet. Another common company is CFV Food Trading, with whom we usually meet at the stand of its represented Fida, and which began in the impulse market as a representative of the Panda firm in Spain. Both companies will attend the 2023 edition of ISM. With the desire to introduce brands not present in the Spanish market , Cool Candies was also born. The company markets exclusively in our country, products from international brands such as Colian, Mon Desir or Americandy. All of them will receive a visit from the Spanish company&#39;s team at ISM.<h2> Encourage. Train. Thrill!</h2> <a title="&#39;Empower, Enable, Excite!&#39;, ISM and ProSweets motto" href="https://www.sweetpress.com/noticias/impulsar-posibilitar-entusiasmar-lema-de-ism-y-prosweets" target="_blank" rel="noopener">Under the motto &#39;Encourage. Enable. Excite!&#39;, the ISM 2023 has prepared an interesting parallel program of events and congresses</a> that emphasizes the current challenges facing the sector, as well as the trends that are currently setting the pace. “Together with the product presentations, and taking into account the claim of our new reference theme, at ISM 2023 we will bet more strongly than ever on the exchange of opinions and debate . At this time it is very important for us to provide the sector with more space for innovative solutions and new proposals, as well as to encourage the exchange of experiences through events and formats dedicated to networking and opportunities”, explains Sabine Schommer, director of the ISM . <img style="margin: 10px; float: right;" src="https://api.sweetpress.com/image/1680001521493-ISM-ProSweets-Colonia-2023.jpg" alt="ISM" width="350" height="184" /> Among the most outstanding points of the program of events and congresses that is projected together with the special edition of ProSweets Cologne 2023 , it is worth mentioning the participation of the consultancy Euromonitor, which will report on the effects of inflation on the confectionery and snacks market. in Europe under the title &#39;Inflation Surge and its Impact on Snacks&#39;. And at the Expert Stage, the German Agricultural Association (DLG) will present solutions for the global procurement of raw materials and energy efficiency in the production of confectionery articles. The Expert Stage will also feature the market perspectives of Innova Market Insights, which will offer different presentations on the opportunities provided by confectionery or the Top 10 Trends of 2023 for the food and beverage industry. In addition, on Monday 23 April the #CONNECT2030 networking format will continue on the Expert Stage. There, the representatives of the fields of production, packaging, industry and marketing, will focus especially on the effects of the energy crisis and the shortage of raw materials in the confectionery sector. Also, under the slogan &#39; Meet the Speakers &#39;, the event will offer all the participants and speakers the opportunity to exchange ideas with professionals from the sector and establish new business contacts throughout the value-added creation chain. The confectionery and snacks sector is facing unprecedented challenges whose effects will be reflected in the spirit and projects of the participating companies . Along with the persistent consequences of the Covid pandemic, among the central challenges that continue in the daily life of operators are, above all, the war in Ukraine and the consequent volatility of the markets, the increase in energy prices and raw materials, as well as problems in supply chains. And also highly topical issues such as digitization at the point of sale, as well as sustainability, transparency and the origin of products and ingredients, continue to play a central role. Along these lines, resilience -as a general trend among companies- and a production of confectionery and snacks that is respectful of natural resources are topics that are arousing greater interest than ever.<h2> Fair experience with personalized models </h2><img style="margin: 10px; float: left;" src="https://api.sweetpress.com/image/Informe-Previo-ISM-DN335-interior.jpg" alt="ISM" width="350" height="323" /> ISM also takes into account the importance of encouraging future-oriented innovative ideas. Thus, the Startup Area will again welcome young companies created in the last five years in order to give them the opportunity to present their products and concepts at a very favorable price in a four-square-meter stand. The Newcomer Area will receive new operators in the industry or companies that, for the first time, decide to appear on the big stage of the fair in order to publicize their products internationally and establish contacts. In addition to individual surfaces for stands, the fair also offers special spaces for recently created companies or companies new to the market, as well as themes such as those dedicated to fashion products for snacks or to the trade sector specializing in &#39;Finest Creations – hand- crafted &#39;, which celebrated its debut in 2022 and arouses great interest once again, or the Trend Snacks Area, where fruit and vegetable snacks, vegan specialties, bars or alternative proteins will stand out. The central boulevard, at the height of pavilion 4, will host the &#39;Halal Market&#39;, which will offer an overview of the latest trends, products and more information on this certificate that sets the trend in food retail in Europe, where increasingly It gains more importance both in the variety of products and in marketing. The samples of the most recent innovations of the exhibitors can be seen in the New Product Showcase, ";the main space for all those who make decisions";. Located in Hall 5.2, these products are selected by an independent jury consisting of experts from the fields of industry, commerce and science. The three best innovations will be awarded and honored during the ISM Gala Dinner, which will take place on Sunday, April 23, where the ISM Award will also be announced , which will honor extraordinary contributions to the further development of the industry for the ninth time. confectionery and snacks. The prize winner is a representative of the industry or trade that has developed an internationally renowned brand. In the previous edition, the Italian manufacturer Luigi Zàini was recognized with this award. And for the first time, the 2023 edition will host the first installment of the ISM Consumer Awards . This award will be given to a company whose product is rated exceptional by consumers themselves based on criteria such as quality, value and customer satisfaction.

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Visitantes a ISM Cologne 2023

Every year, the international supply and demand for sweets and snacks meets in Cologne to attend ISM. High-level exhibitors, informative seminars, workshops and quality networking make this fair a must for professionals in this sector. Also for this magazine, Dulces Noticias , which was born in 1989 to coincide with the 19th edition of this contest and which has not missed any of its calls since then and which in this call, which begins today, has not wanted to miss the opportunity to inform live of everything that happens in the room

The Spanish offer, in the top 3 of ISM

the spanish offer, in the top 3 of ism

laoferta espanola, en el top 3 de ism

The Spanish offer, in the top 3 of ISM

The Spanish offer, in the top 3 of ISM

Onésimo Migueláñez, junto al equipo de Migueláñez