Florbú: "Innovation, in the deepest sense of the word, does not understand crisis"

Although Florbú's general manager is aware of "the uncertainty of the new scenario", he believes that "brands must continue to be close to the consumer, perhaps now more than ever" to "understand what is really in demand" and "continue to enjoy the consumer's favour".
José Antonio Iniesta declares to Dulces Noticias... and something else that, in his opinion, "the great majority of the essential fundamentals will return to their being, even become more relevant"